Wetzel's Pretzels Franchise Inside Walmart In Marietta For Sale

Description

Wetzel’s Pretzels franchise for sale inside a Walmart Supercenter in the Cobb Parkway area.

The location opened in late 2025 and currently averages close to $26,000 in monthly sales.

The seller operates the business absentee from Birmingham.

Reported monthly net profit is approximately $4,000 after about $8,233 in payroll and other operating expenses.

The seller estimates that an active owner-operator could earn more than $10,000 per month. Buyers should verify this projection and the underlying expense assumptions during due diligence.

Business details

• Open approximately 10 hours per day
• Equipment is new and reported to be under warranty
• Simple pretzel-focused menu
• Limited food waste
• Existing Walmart Supercenter location

Lease and franchise terms

• Base rent: 8% of sales
• Minimum monthly rent: approximately $1,260
• Walmart covers utilities, air conditioning and plumbing
• More than 9 years remaining on the current term
• Additional 5-year option
• Franchise royalty: 7%
• Marketing fee: 1%

The seller reports traffic of approximately 39,300 vehicles per day on Cobb Parkway and median household income of approximately $85,653 in the surrounding market.

The location is also near Truist Park, I-75 and I-285.

The asking price has been reduced to $549,000 plus inventory.

The seller reports that the original buildout cost approximately $712,000.

Seller financing may be available with approximately $199,000 down, subject to agreed terms and buyer qualification.

The seller states that the business may be suitable for certain E-2 visa applicants. Visa eligibility depends on the buyer’s individual circumstances and should be reviewed with a qualified immigration professional.

The sale and continued operation under the Wetzel’s Pretzels brand are subject to franchisor approval and applicable transfer requirements.