Floor Coverings And Installation In Chesterfield, Missouri

Description

Residential flooring products and installation franchise for sale in the Chesterfield and St. Louis West County market. The business operates across four territories using an in-home sales model rather than a traditional retail showroom.

Products

• Carpet
• Hardwood flooring
• Luxury vinyl and other vinyl flooring
• Laminate
• Ceramic tile

Sales model

Customer consultations are completed in the home by an in-house design and sales representative. The representative travels to appointments in a branded mobile showroom van carrying product samples from the available flooring lines.

This structure limits the need for a large retail showroom while allowing customers to compare flooring options in the rooms where the products will ultimately be installed.

Project economics

• Average project size: approximately $7,000 to $8,000
• 2025 projected gross sales: just under $900,000
• Four franchise territories

The 2025 revenue figure is a projection and should be compared with actual year-to-date sales, completed jobs and historical financial statements.

Installation

After a project is sold, the owner coordinates installation through a network of local flooring installers.

Buyers should review installer agreements, compensation, insurance, scheduling capacity and whether the installers are employees or independent contractors.

Facility

The business leases approximately 1,688 sq. ft. of office and warehouse space. The property is used as the primary sales office and for receiving flooring materials before installation.

Territory

The operation covers four territories serving Chesterfield and other parts of St. Louis West County. Continued territory rights will depend on the applicable franchise agreements and franchisor approval.

Growth

• Add sales representatives
• Increase appointment volume
• Develop builder and remodeler relationships
• Expand referral partnerships with designers and real estate professionals
• Increase commercial or property-management work where permitted by the franchise system
• Improve utilization across all four territories

Due diligence

Buyers should verify historical and current sales, gross margins, project backlog, customer deposits, supplier terms, installer costs, vehicle ownership or lease obligations, warehouse lease terms and accounts receivable before closing.

Franchise royalties, marketing fees, transfer costs, territory boundaries, required training, approved suppliers and continued use of the current brand should also be confirmed directly with the franchisor.